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Project
ombra
Client
OMBRA
Date
Service
Integrated Collection
BRIEF
A product campaign for luxury sunglasses brand challenging conventional accessory photography and eliminating models to emphasize form + material quality.
the challenge
communicating material desirability and brand intelligence through object placement
environmental storytelling rather than through the codes of traditional accessory photography
Our approach
Five-image still life system built in the heat of the White Desert (Egypt).
Tortoiseshell acetate treated as a found object, while demonstrating the integrity of the UVA/ UVB lens build.
the impact
Established an object-forward visual identity, communicating product confidence without lifestyle dependency
Generated a complete and internally consistent campaign world deployable across editorial, digital, and OOH from launch.
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